Discover the world of Attractions & Theme Parks Management with this hbo bachelor specialisation programme.
If you can dream it…
Learn more about creating successful and meaningful concepts and experiences from a business perspective.
The European attractions and theme park industry is rapidly growing and changing. The increasing variety of options in the leisure market and the merging of culture, arts, entertainment, and retail intensifies competition among visitor attractions. Theme parks, zoos, museums, experience centers, and water parks now compete more fiercely with other entertainment providers.
Such hyper-competition puts pressure on attractions and theme parks to differentiate themselves. More than ever, this industry will be driven by a need to supply visitors with unique, differentiated worlds of experiences. Zoo’s have another challenge in creating sustainable meaningful experiences in balance with conservation- and educational goals and ethics.
The new academic year at Breda University of Applied Sciences is off to a great start for the students ánd lecturers of the Attractions & Theme Parks...
News
Behind the scenes: ATPM students discover the magic in Belgian theme parks
What better way to kick off your second year in Attractions & Theme Parks Management than with an epic field trip to Belgium's most exciting...
Fieldwork
Industry
Stories
Opening of a New Adventure Park in Brabant
In mid-April 2025, Maple Farm Adventures, an outdoor adventure park, will open in Bosschenhoofd. Two alumni and a fourth-year student from Attractions...
Industry
News
Student work
Guest lecture of Alumnus Daan Duijm
Last week alumnus Daan Duijm visited the BUas campus and gave a live guest lecture to the ATPM students.
Expertise
Industry
News
Stories
Strong sense of community
Within Attractions & Theme Parks Management, there is a strong sense of community. This is evident among alumni, teachers, and students from different...
Stories
Student work
Symposium 5 years of Attractions and Theme Parks Management!
Together with alumni, industry partners, students and lecturers, Breda University of Applied Sciences celebrated the fifth anniversary of the...
Industry
News
Fieldtrip to Pairi Diaza and Bobbejaanland
ATPM has kicked off an exciting new year filled with projects!
Industry
News
Europa-Park: 15 Year International Education Partner of track ATPM
The 3rd year students of the Attractions & Theme Parks Management (ATPM) specialisation started with their module Digital Marketing & Communications....
