Discover the world of Attractions & Theme Parks Management with this hbo bachelor specialisation programme.
If you can dream it…
Learn more about creating successful and meaningful concepts and experiences from a business perspective.
The European attractions and theme park industry is rapidly growing and changing. The increasing variety of options in the leisure market and the merging of culture, arts, entertainment, and retail intensifies competition among visitor attractions. Theme parks, zoos, museums, experience centers, and water parks now compete more fiercely with other entertainment providers.
Such hyper-competition puts pressure on attractions and theme parks to differentiate themselves. More than ever, this industry will be driven by a need to supply visitors with unique, differentiated worlds of experiences. Zoo’s have another challenge in creating sustainable meaningful experiences in balance with conservation- and educational goals and ethics.
Bringing the Guest Experience to life: from student to supervisor at Efteling
Alumna Quincy Kievit shows that stepping from study into practice can be exciting, diverse and full of promise. How has she experienced her first...
Industry
Stories
Behind the scenes: ATPM students discover the magic in Belgian theme parks
What better way to kick off your second year in Attractions & Theme Parks Management than with an epic field trip to Belgium's most exciting...
Fieldwork
Industry
Stories
Guest lecture of Alumnus Daan Duijm
Last week alumnus Daan Duijm visited the BUas campus and gave a live guest lecture to the ATPM students.
Expertise
Industry
News
Stories
Strong sense of community
Within Attractions & Theme Parks Management, there is a strong sense of community. This is evident among alumni, teachers, and students from different...
